Part one:

This assignment provides you with an opportunity to create a code of ethics for you and your family, as well as to explain the strategies and thought processes that went into developing the code. First, create an original code of ethics for your

family by thinking about your family as an organization. In your code of ethics, please include the following items:

-Guiding principles

-purpose of the code

-core values

-training and education ( how will you train and educate others about the code?)


-who it covers

-mission statement

-other pertinent elements you feel necessary to have a comprehensive code of ethics.

The next part of this assignment involves an evaluation ,where you describe the thought process behind the code of ethics that you prepared: For the evaluation part of this assignment, draft an essay to include the following items:

-Identify the key roles of those who have a vested interest in the ethical behavior that your code defines.

– Explain the strategies and thought processes that you used to formulate the code.

-Explain how you would strategically implement and communicate the code to others in the organization.

-Explain how you will monitor the practice of ethical decision making.

– Provide that laws exist and have been enacted for resolving conflict, why do we also need a code of ethics?

In the process of writing your code, you must research the topic of codes of ethics and incorporate at least two articles , no older than 5 years. Your code and evaluation must be at least 1000 words. Format the code as you like , however, be sure it is professional and legible. Format the evaluation part of the assignment by using APA style. Save both parts as one document.

Part Two:

Read “Excellent Strategic Management Showcased: Inc.” As you read,pay close attention to Priceline’s strategy, and write a case study describing the following points:

·What are Priceline’s internal strengths and weaknesses?

·Who are Priceline’s competitors?

·Do you see Priceline’s strategy as effective or ineffective? Why?

Your case study must be at least one page in length, not including a title and reference page. Outside sources are not a requirement for this case study, but if you choose to use them, they must be cited and referenced according to APA standards.

Part three: Just answer questions

1.The global recession forced thousands of firms into bankruptcy. Does this fact alone confirm that external factors are more important than internal factors in strategic planning? Discuss. ( 200 words min)

2.In your opinion, what are the four major external threats facing PetSmart and the four major opportunities? Realizing the importance of quantification in stating key factors, how could your factors be quantified? Identify specific estimates (numbers) for your factors. (200 words min)


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